BANA: The Balneology Association of North America
The Balneology Association of North America (BANA), is a 501 c3 non-profit with a mission to empower natural mineral water communities and stewards with research, education, and resources to promote therapeutic uses that enhance health and well-being.
Director of Community Development & Communications
As Director of Community Development & Communications, I’ve led the organization in sharpening our mission and brand to drive greater visibility, community growth and donations. I oversee the website UX, content and copy, email marketing and CRM automations. In 2025, I also delivered a featured presentation at the Hot Springs Association Conference on Unlocking AI’s Creative Potential in Destination Spa Marketing.
